Decisioni che Costano
Recognizing slow damage before it becomes structure
The problem isn't deciding. The problem is deciding without protection.
Launch week · Kindle Store
"The most costly decisions of your life won't be the obviously wrong ones. They'll be the ones that seemed reasonable."
The problem nobody sees
Decision-making stops being a rational act and becomes an exercise in psychological resistance. We don't decide badly because we're stupid. We decide badly because context distorts judgment.
Dal libro
"When a decision serves to prove something, it stops being a tool and becomes a performance."
"The question is no longer: can I afford this choice? But: how will I appear if I don't make it?"
"Stability doesn't mean freedom. It only means the system hasn't collapsed yet."
"DAMM doesn't eliminate risk. It eliminates self-deception."
"Sustainable change isn't a heroic act, but a sequence of coherent interventions."
"It serves to interrupt unchosen continuity."
What you'll find in the book
ACT I — The Hidden Cost
The first 6 chapters reveal the mechanics of slow damage: decisions that seem harmless today but erode your resources over time.
ACT II — The Tool
The DAMM framework is born: Delimitation, Asymmetry, Margin, Minimum Move. How to apply it before it's too late.
ACT III — The Open Field
Taking the framework into real life: relationships, business, group and structural decisions.
Who this book is for
Entrepreneurs & Founders
Who make high-risk decisions every week and can't afford costly mistakes.
Managers & Executives
Who need to justify their choices with a structured, defensible method.
Professionals & Consultants
Who want a practical framework to apply immediately to their clients and projects.
Anyone deciding under pressure
Who feels the weight of important choices and wants a method to protect themselves.
The author

Lorenzo Stillittano
Linguistic and cultural mediator, he writes because observing was never enough. Fifteen years in the digital world and eight lived abroad taught him that the most interesting stories never live inside official versions, but in what no one ever puts in writing: in wrong decisions that turn into turning points, in reputations built over years and lost in a single afternoon, in the silences that carry more weight than a thousand words.
His books move across non-fiction — where he explores the mechanisms behind choices, reputations, and the quiet transformations of modern work — and fiction, where those same mechanisms return in the shape of characters, of fathers and sons, of lives that crack and try to put themselves back together. His pages are not afraid to stand in both worlds, because it is in that double gaze — analytical and human — that he recognises his own voice.
He believes a good book should not convince, but leave the reader with one more question than the one they came in with. He lives by Lake Como, where his two-year-old son reminds him every day that the most important stories are not written: they are lived first.
Visit the author's profile on AmazonStop deciding blindly
The most costly decisions of your life won't be the obviously wrong ones. They'll be the ones that seemed reasonable. The DAMM framework gives you the tools to see them before it's too late.
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